I work in a small agency, and we definitely didn't have a Super Bowl spot. My TikTok and IG are full of videos of people celebrating their ads coming during the game togther. Is that really how things work? And are you expected to be there or is it a choice? I don't care how hard we worked together on the spot, I'm spending Sunday watching the game with my family.

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The Super Bowl is kind of like.. our Super Bowl. Unfortunately sometimes you work nights or weekends in this job, and if you get a spot in the big game it’s a big deal.

likesmartfunny

It’s a choice. Especially if you have a family.

It’s fun to watch and celebrate as a team but I also enjoy hanging out with friends outside the industry to see what they like.

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It’s not much of choice if you are client facing. And social activations that are game specific have to be done in real time so any decision makers need to be immediately available.

Wasn't a choice for me. I had to go, and if I absolutely couldn't, it'd be fine. But it is the expectation for sure.

The team at Vayner all drinking Pepsi was the unintentional humor I live for.

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