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What y'all know about Space150?
Just realized it's not Friday ☹️
Best work of 2019 so far?
Thoughts on having PMs manage media teams?
Going in house is the move, right?
Anomaly, good move or no?
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In my experience that's someone who thinks they're a Creative Director but has no creative background.
Yea.. it's planning / strategy. Just called different things in different places
👆🏻sounds like you haven't experienced a good planner. You'd be surprised how it improves your work
I...have been advised, in the past, to produce three resumes—one with this title for small shops and big startups. It was, in my case, to merge market/design/UX experience into something palatable to a design-oriented workplace. Y'all do with that what you will.
☝️️Um ...what happened to the 2nd half of that? Incomprehensible
🙌🙌🙌
It's a bogus position is what it is
At my agency, Strategy is considered part of Creative. I know of one copywriter who made the move to strategy. She doesn't seem to have any regrets.
Agree with acd1 - the ones I've met are usually desperate to do creative or have creative departments execute their shit ideas.
It's planning.
Interesting!
For the record, @Huge, what is your traditional title at a traditional agency?
I guess I haven't had one. Research is not the norm. I have done a lot of design work, so it's bad (mmmkay) when people don't get along. That said, I have no idea when Hou can out on your performance to maintain.
In my experience any kind of strategist is just another account person
@BS1, can you give me a brief synopsis of your experience?