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I’d take SN unless it’s Netflix. More opportunity to make impact and probably faster promotion if the company continues its trajectory. If you like the enterprise software space, then good choice you can build a lot of domain knowledge here and it’s transferable to other SaaS should leave. And there a ton of Different SAaS.
Google and FB advertising business I think is very unique and there are few players, so any expertise here basically makes you prepared to work at the other (or a smaller set of companies eg tiktok parts or Amazon).
Apple is more diverse but unless your on the content side or OS a lot of it is consumer electronics focused biz which again, there are less transferable skills/industry players and potential exit is always to less prestigious (the Dell/Samsung/etc).
Think 8 years from now, you're interviewing for new roles. What do you want to be talking about that you did for the past 8 years?
Coach
Depends on which FAANG. If it’s Amazon then I’d consider SN more, but any of the others I’d probably take over SN.
Think about someone looking to go into consulting. Comparable offers from McKinsey and a boutique. Which do you think is better?
I won’t call ServiceNow a boutique now. I see what you are saying tho