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I like hearing myself talk. What can I say?
I’ve had this happen to me twice. Once, when I was interviewing for a job at Ogilvy, many years ago as a copywriter.
I hadn’t gone to portfolio school and still had found a way to get into the industry, make work, and grow my portfolio. The agency I was trying to leave wasn’t a top agency. But, it was decent and it was part of a top network.
So, I go to the interview. The CD walks in about 15 minutes late and starts having me go through my book. (This was more common at the time.) When I finish, he immediately says, “Where are the awards? Where’s the press? I haven’t heard of any of your work.” He then proceeds to tell me it’s going to be hard to get a job with a book like mine. As if I was the one wasting his time.
The second time was a few years after that. I had gotten a new job and was ready to leave this one. It was a step up in reputation from my former agency. But, I still wanted more.
I reached out to a creative recruiter on LinkedIn to connect. She agreed. When she called me and I told her the types of agencies I wanted to work at, she immediately started critiquing my book. Telling me most agencies probably wouldn’t even look at my book. That she’d been a former copywriter at CP+B. So, she knew what she was talking about.
Since then, I’ve won awards and gotten press. But, I still think about these interactions. I think about them every time someone says they love my book. I think about them every time I receive someone’s book, or am asked to give feedback on it.
Because I know how these interactions can stay with you. So, I try to treat people and their hard work with kindness and I wish more people did the same.
You’re an inspiration to me ✊
Remember when this was a great industry….
Weirdness.
Had this happen twice. God I hate advertising. So many big egos. Just be a decent human for a moment.