What the heck is a Creative Technologist?

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It’s a cybernetic organism. Living tissue over a metal endoskeleton.

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And they would die to protect an idea. Of all the would-be creatives who came and went over the years, this thing—this technologist—was the only one who measured up. In an insane world, it’s the sanest choice.

A creative technologist helps us use tech to bring ideas to life. They figure out how to actually make the idea work. Hope that helps.

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It’s an old term from when the internet was far more interesting

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Me. Basically if you want to make something cool I will know how to make it and then make it. Could be a video game or a weird website or an app or interactive exhibit.

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Oh and there are some of us that only know how to make it in theory not in practice, but I bet now with AI even they can make it.

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The same way an AD tells brand stories through visuals and a CW tell brand stories through language. A CT tells them with ”technology”, new, old, different, experiential etc.

It’s just a different side to approach the problem since asking all creatives to have a deep understanding of all different ways to express an idea is a bit crazy, so instead it’s divided into specialized positions.

And CTs are usually very good when it comes to ”Pitch Theater”

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If you have to ask, you can’t afford it.

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