Would you really take a look at second attempt spec campaigns in a book or rather see new work for new brands?

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Posting as :
works at
You are currently posting as works at

If you’ve been talking to someone and they make a suggestion, sending them a second attempt is fine.

But if you’re re-applying for a job with the same CDs, having new work is better. It shows you pursued new projects and are actively adding to your book. Also CDs who come across a book they’ve seen before will likely only check new work.

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