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Is this sponsored by a brand or did somebody just want to get revenge?

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That will win at cannes

Every creative is looking for the next awards bait cause thing. And it's getting harder and harder to find one. Everything's been done.

Cigarettes, animals, the environment, guns, gays, cancers, being black, being a woman, trans, periods, being disabled, homelessness, food insecurity, having downs syndrome, having grey hair.... All been done.

So, what do we do when we need to start branching out to other ailments and issues, but all the good ones have been taken? Eczema pop ups!!

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Need 11 likes ♥ to dm please help by liking this post

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Hi. Can I bounce some ideas for a spot off one of ya?

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