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You’re kidding, right? There’s a reason agency creatives go brand-side.
Agency side is basically slave labor paid through the promise of alcohol.
Between the open bar parties and happy hours I probably consume more than my salary could pay for.
Brand side is lighter but you have to deal with the brain numbing months of spinning on the same one project lol
The hours may be more reasonable, but the politics and stress of getting your projects approved and sponsored by the right people can be just as stressful and exhausting.
Brand side workloads are definitely picking up but still not quite at agency craziness. When you factor in the comp difference there’s really no comparison….
Brand side was a heavier workload for me.
Idk about the comments here, but the offers I’m getting from brand side isn’t even close to the compensation offered by agency side.
Yes, hours and workload can be more but I’m liking the pace.
Note: I’ve only worked at large holding companies, not small, boutique agencies.
I’m on the brand side and the workload for me is insane. Prob because the place I work for is doing the in house agency approach. It’s a lot and it’s fast.