Genuinely curious about this: Do you give yourself a CD title when you become a freelancer, even though you were an ECD or CCO prior to that in a full time role? Agencies don’t normally let freelancers come in to make executive decisions over the full timers. Am I right?

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Posting as :
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In my experience hiring freelancers, yes. I don’t have projects that need that seniority level because that type of client handling and creative vision needs to come from within. Also we have a rate cap that’s tuned to CD level on down expecting a level of production work out of all freelancers. Your mileage may vary, but I’ve never seen an ECD freelancer.

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It’s hard to book freelance with an ECD title in your CV. Even if you’re willing to do whatever, it makes hiring managers (usually more jr CDs) squirrelly

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Curious what your day rate is an ecd? Or will you be able to get more than a CD?

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I have seen an ECD freelancer before, but it's rare. When you're freelance it doesn't really matter what your title is as much as what you're willing to take as a pay rate. I know GCD level people who have worked at Sr. rates because it was a longer gig and they liked the team.

That’s the real Q. ☝🏻

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