How do you balance your best work vs recent work in your portfolio? My best campaign is 4 years old, but it’s still my favourite piece. Note: I would love to get your thoughts on how to reorder my book if anyone can help! Let me know if can DM you my site.

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1. You can absolutely dm me and I’ll take a look

2. I’d say go with your best, but it depends how dated a project feels. Does the campaign clearly look old? Is it tied to a specific pop culture event from a previous year or is it something that could just as easily run today (or the pre-covid today at least.)? No need to tell me a project is four years old if I wouldn’t know by looking at it.

3. If every project in your book is 4+ years old that is a red flag. If your first project is but your second is brand new, I don’t think you have a problem

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Thank you, DM’d

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What do you think is the best site to make your book on as a copywriter?

Hey everyone! We just launched an IG called @greeenergrass dedicated to highlighting individuals who are either trying to break into creative, entering the work force, or want to move on to greener pastures. Make finding your best work easy!

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Be sure to check it out!

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Can you put spec work in your book?

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Anyone down to give me some feedback on my portfolio? I’m having a hard time getting interviews.

DM me

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So here's the deal: I've been in the industry for 8 years now—and I still feel my best work is my spec work. Is there a point at which it's simply no longer appropriate to show spec work in a book?

I see this question about how to display side projects often, so putting this out there for anyone who might find it useful:

There’s no such thing as side projects, in my eyes. Every project is an opportunity to display your creativity, and the few you’re most proud of make it to your book. Generally, the consensus these days is that we want our advertising to not look/feel like advertising. So, why should you be concerned to separate what was and wasn’t “advertising?”

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Sorry, is this bowl for portoflio reviews, or portfolio reviews?

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