If u wonder why advertising is in a downturn,
I present exhibit A:

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likefunny
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What the..."we need to always explain why LensCrafters is in business"

"Uh, because of...sight?"

"Print it"

likefunny

"it must immediately cue the category"

funny

"Sight, ammiright?"

funny

Eyeballs

funny

No, thank YOU LensCrafters! Why? Because sight.

likefunny

Honestly it’s kind of perfect

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nah, you just can’t see the vision 🙂‍↔️

funny

Let’s make it “cuz sight” to make it more relatable to the younger demographic.

funny

https://youtu.be/_aXWJ3It1a4?si=oW4WsZgWZBFKLaFY

Looking forward to their Matthew McConaughey “All sight, all sight, all sight” Super Bowl spot next year.

No. Thank YOU, Gen Z.

It’s too blurry

It’s giving “meh”.

Because stupes

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