I’ve been told I’m being promoted to Art Director after 6 years with my team in Los Angeles. Started as an intern and now ‘lead’ Designer. Any recommendations on salary expectations?

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Posting as :
works at
You are currently posting as works at

Is lead designer and art director the same? Generally curious what the difference is / if there is one?

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90k is what you deserve. They'll give you .08 cents

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Designers and Art directors are much different positions in the ad world than design world. If it’s a design team that you are working with it’s likely more money and more influence over design, not campaign concept

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Lead Designer and Art Director are two completely different things. Might want to clarify that and the duties that come along with it first. A Lead Designer sometimes makes more than an AD. Are you then switching teams? They may only do a promote, are you definitely getting a raise?

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IBM IX 1- The CD ‘promoted’ me to lead Designer 2 years ago without a raise because I told them I would leave without a promotion.

AD1- It’s a Design team.

AD TA 1- I will absolutely clarify the duties first. Same team. I work on a Marketing & Design team. Definitely getting a raise.

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Deff ask for that. Have it in writing and see what the % is. Internal promotions are sometimes only a certain % so make sure you’re prepared going in with all your duties over the 6 years. Goodluck :)

smart

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