Strategists / planners: if your boss asked you to put together a wishlist of resources that would make your job easier / better, what would be on that list?

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Simmons, iconoculture, a social listening tool, a quick turnaround research vendor and a fat budget for whatever pops up.

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Agree with a budget for whatever-surveys, on-the-street interviews, etc. Plus Simmons or MRI, Mintel, WARC, 4A’s. Never liked Iconoculture that much. Interested in Contagious. If social, maybe Netbase, Affinio, CubeYou, Pulsar...And if we’re talking a wishlist, then tix to 4A’s Strategy Festival or Fast Co Festival and money for webinars or nearby events. Oh, and also an intern

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Marcel. I need an AI that can transcend life itself.

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A researcher or junior strategist to help me out.

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Got it. Fresh perspective and insights gained from field research and personal experience. I just need the time and space to actually do it. Thanks wk .

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I mean to author strategy that comes from your brain not your desktop

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Ask your boss for her faith and backing. Tell her you don't need more crap secondary research.

Thanks everyone, very helpful.
@Wieden+Kennedy - do you mean to open doors internally?

Kind bud and smooth jazz

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New edition to the collection

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likeuplifting

Hi,
Is Amex and Amex GBT same?
As a business analyst how is Amex GBT in terms of culture, WLB and projects?

To do an ERA or not before transfer is the question. My clinic said currently the recommendation is to only do an ERA with multiple transfer fails, but I’ve read about ERA’s for those with recurrent pregnancy loss as well. Anyone go through this experience?

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Anyone else just waiting for impending layoffs or are we at the end of the recent wave?

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If I were to start talking/applying to other agencies in my network, would that news reach the HR department at my current agency and raise alarm bells? Just curious how that works.

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Any advice on how to shift from agency to client side? Any resume pointers would be much appreciated.

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Unreliable coworker help - There’s a coordinator on my team who assists me and the other strategists but literally every time I ask her to help with something she says yes & then waits until the last minute to tell me she wasn’t able to do it/makes up an emergency excuse. Trying to be understanding but this is getting ridiculous- she/parents/dog/boyfriend are sick (8x), forgot about another urgent project (10x), WiFi is down or power is out RIGHT when I ask for help (5x).

Continued in comments

Just a heads up- Jewish New Years starts tomorrow night, Yom Kippur is next week followed by sukkot. This period of time can be very stressful for Jewish colleagues who are trying to balance work, family and religion. Please be conscience of their schedule. Their schedule might inconvenience your team but they are sacrificing a lot too…

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Can anyone share any examples of outstanding direct to consumer healthcare ads?

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Creatives shouldn’t be sharing their screens…I will die on this hill.

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I don't wanna do it anymore

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Pros/cons of government clients? (US Army, USPS, state lotteries, CDC, etc)

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Tips/Nuggets for switching departments within an agency.

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Venables Bell, thoughts? Worth considering?

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