Wanna know thoughts as this popped in my head as I was on LinkedIn. With everything going on - Omnicom & IPG merger with layoffs happening, the GroupM rebrand and massive layoffs happening - should we expect to see an influx of independent agencies opening up? I saw a post that mentioned the client conflicts and MSAs that WPP will now have to deal with and with the layoffs of top execs, i could see clients definitely looking elsewhere

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I wish! My older coworkers have always talked about the “golden days” that ended in the early 00s when all the agencies were eaten up by holding companies.

likefunny

I got laid off from IPG MediaBrands at the end of March. If I worked at that company, I’d be looking for a new job.

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This has already been happening for a while…

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I think we should let the entire holding company industry complex collapse, and expedite it wherever possible. The only clients that should be serious about keeping their business in hold co agencies are those who have been there for 20+ years and the ones who have tons of money to burn on bureaucracy, bloated teams, timelines and other unnecessary levels of hierarchy. Or really need a break from their shitty office to visit their agencies office which is much cooler but these days client offices are as good or better than ours so.

Big clients won’t move. And even if they did, where else would they go? Media agencies are becoming fewer and bigger.

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