Why does DMA keep on bringing up race?

likefunny
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White feminists are, to be fair, often the worst.

likehelpful

It was interesting during the 3% Conference when an African guy asked the panel what they were doing about the race issue, and the woman leading it said “it just takes time and you have to be patient” or something along those lines. And he said, “would you tell a white women that?” They did not handle it well and it was pretty cringey to watch

likesmartfunny

Because this industry has a huge racism problem. POC make up such a small portion of the industry, especially in creative and leadership, and it's not an accident. They are marginalized like women are marginalized. Also intersectionality. Believe it or not, some women are also POC.

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I’ve not heard them criticize white feminists so much as using the platform to remind people that there is still a race problem in advertising. I don’t see anything wrong with that

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People that make assumptions of a persons character based on the pigment in their skin are, to be fair, often the worst

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Some women are women of color you stupid idiot

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👆🏻 The problem in a nutshell.

So what I hear you saying, OP, is "not all white feminists."

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What is DMA?

likesmartfunny

How did you know the man was 'an African guy'?

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Look up intersectional

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@BBDO 1 It was a typo. He’s was African American and I know that because he said it out loud and I was watching a live stream of it

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Constantly criticising white feminists

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It's not news that they're a mess of a brand. Like every other sloppy brand you've worked on, their messaging is all over the place. Trying to be all things to all people. I want to volunteer just to help them identify their North Star /purpose, (Ridding the ad world of sexual harassment) and forcing them to model everything they do around that.

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@BBDO1 he was an African American guy. And I know because I was literally there in the room and also he said it out loud. I'm assuming copywriter 1 was there as well.

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OP, I’d suggest doing some research into intersectional feminism and white feminism and see if that helps you understand why bringing up race is important.

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What did they say about race?

@AM1 - Diet Madison Ave.

White intersectional feminists are the worst.

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