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Predictably, Elon’s antics are running Twitter into the ground. Advertisers are down 42%. This was always a terrible move, but I think him making himself CEO and spokesperson was even worse. He could have brought in a competent person with social media experience who wasn’t controversial. If this trajectory does not change Elon will be forced to sell, or a competitor will emerge and eclipse Twitter.
https://www.wsj.com/articles/twitters-advertising-truth-hurts-11670706720

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