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L'Oréal Hello Fishes! Looking for a contact or referral in the below firms. Kindly help me in my job quest. Mastercard, Unilever , Visa , Google , Stripe, Paypal , Nike, Adidas, Apple, Netflix Amazon, Walmart, Ogilvy, Fractal, Meesho, Kearney, L'Oréal , Mindtree, Udaan, Thoughtworks, Swiggy Any help here will be appreciated. Thanks!
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If you’re white like me it’s so important to realize that we were raised in a society where institutionalized racism is normalized, and we were born with privilege. You can’t choose the color of your skin, but you can choose to put ego aside and reflect on why this isn’t happening to me, and be vocal about being anti-racist.
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Alas, I don't qualify.
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CDs who put themselves down as both CDs and creatives on a job are the worst. There are still CDs at Wieden who do this. You’re a CD at Wieden ffs. Why oh why do you need more credit? A CD runs the project and is responsible for all of it. It just looks so petty and unconfident.
Because sometimes they actually did write it. Or the impacted the writing or the art direction in a way that warrants it.
Because of their fragile little egos
Yep. Only time I’ve put that credit is when I wrote the thing or majorly rewrote it.
Disagree mcann. To a certain extent, yes, a creative directors job is to mold and shape the work. However there are times when we literally have to come up with the idea, and then write the idea when the team can’t cut it. I know it sucks for that CW or AD or whatever, but crediting then on something they weren’t able to do even half of is doing them a disservice too.
For me it was because a cw wrote it and I changed literally every word other than the opening sentence. I also gave him every opportunity to rewrite it, but he just couldn’t get it there. So it was a shared piece and I like to think he learned from the experience.
But that’s a Creative Director’s job CD1. If you’re just saying yes or no to ideas, that’s not necessarily a great use of your title. Make the ideas better, help them out, and stay away of their credits. If it’s your idea and your writing, then why there are even other creatives on the list?
👆
I recently worked at a place where we had to list a bunch of people that had nothing to do with it... including the ass-hat CCO. Like literally had nothing to do with it. Never saw or approved anything.