“And you simply can’t shake the feeling your “creative director” still lives with their parents.”

Ageism, but it doesn’t count because we’re mocking young people.

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They are saying older creatives are just as good and contemporary but ALL their work in their site is tv spots that feel so dated and yes, old.

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For those who still don’t get it:

AGENCIES THROW PEOPLE AWAY AT THEIR PRIME. WE PICK THEM UP.

We know the famous agency bait and switch. The team you met during the pitch turns out to be a bunch of younger, fresh ringers they brought in to close the deal. Now that it’s time to make the ads you need, it’s a completely different story. And you simply can’t shake the feeling your “creative director” still lives with cable. Cuz, damn! It looks like Suburbia in the Teams background and their kid keeps walking by with snacks.

We promise no creative working on your business will have more than 25 years of experience. Modern talent on every project. And don’t worry about time zones. We’re up at any hour.

likehelpfulfunny

It’s a great advertisement to the target audience- I’m not negating that. But yes, it does include ageism.

likesmart
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For what it’s worth, age discrimination protections begin at 40. I only say this because I just learned that fact in a mandatory training session.

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@fw1 what protections? What exactly does that mean?

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It also takes a LONG time for those cases to go anywhere if the agency fights it.

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It's also more about the spending power of Gen X'ers and Boomers...everyone's scrambling for Millennial/Gen Z/Gen Alpha dollars, but the real money is, and usually always has been, in the hands of the old heads.

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Wait, is this a typo? "We promise no creative working on your business will have more than 25 years of experience."

Don't they mean LESS THAN 25 years?

Edit: oops, didn’t see previous context…

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The difference is “ageism” against you as a young person ends eventually.

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But you’ll have some fun times in between.

💯

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