Droga vs Goodby vs Martin. Where are you headed and why?

likeupliftinghelpful
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Droga is just management consulting slop.
Goodby has some great creatives but have lost their mid-2000s mojo. Martin has won a ton of business and makes solid margin. Feels like a rare agency that’s functioning.

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Yeah, I can’t say Martin feels like a safe move right now especially if it involves having to move to Richmond. And, of all the agencies mentioned, Martin would be the lowest paying of them all.

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Droga seems like a sweatyshoppy culture but I like their work the most.
Goodby has had multiple layoffs recently but has good people.
Martin seems solid but their work doesn’t have the same level of impact on me. And I have no interest in moving to VA.

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Today? Martin > Goodby > Droga

Judging each at their peak? Goodby.

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This. Goodby has had its ebbs and flows. I remember when they originally opened their NYC office like 10 years ago, they were killing it.

Recently they took another hit when their ECDs left to start Bandits and Friends.

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Please keep the anti-Richmond propaganda going and don’t move here, we don’t need any more of y’all as it is

likefunny

Don’t disagree at all, that’s why I’m not there anymore 🤡

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Don’t go to Martin unless you have given up your ambition and move to Richmond. Don’t go to Droga unless you have a very good therapist. Don’t go to goodby unless you want to deal with Xfinity and Mountain Dew clients.

likefunny

Why’s that cd6?

Didn’t Martin lost some stuff recently?

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Yeah, a ton of people

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Would avoid martin until after the merger.

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Or forever. And ever.

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Goodby fell of a cliff and Martin is in the middle of nowhere. Droga is meh but the name won’t hurt your cv.

likehelpful

Our work isn’t the best, but it’s better than Martin imo. Ou work-life balance isn’t the best either but I’m sure it’s better than Droga’s. So I guess I’d vouch for our own mediocrity versus theirs.

likefunny

You know a CCO likes the smell of their own farts when they won’t even accept the LinkedIn requests of coworkers they’ve worked with.

Sticking to freelance, working fewer hours than any full timer at these places, and making more than these places would ever pay me.

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This is the way

Droga. It has the coolest name.

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I was totally thinking this but didn’t have the balls to type it

listen friend, you’re going to hear a thousand different opinions here but the truth is it entirely depends on what account your working with and which CD’s you’ll be working under. also, like what city you want to be in? Goodby and Martin both have a small presence in New York but more likely than not you’ll be in Richmond or San Francisco. Will you have to work on Chase at Droga? What little piece of Comcast still left at Goodby? Obviously those are bad choices and good ones. Working on Sam Adams at Goodby? Or Levis at Droga? Or GEICO at Martin? Who will you be working with and what part of the organization will you be a part of.

likesmart

droga for the salary /network/high production budgets, esp if you can stay a couple years without breaking down completely (expect to spend a lot on therapy though)

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Droga

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Compared to the others? Yes.

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Droga for sure

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Droga is picking up some steam. Different than it was, but seems like they are going back in the right direction. Also there are good things that come with Accenture. 💰

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It has been better paid for years

Droga really helped my resume but it also gave me an anxiety disorder lol

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What about Crispin?? 😂

Great Coasters song

Lots of layoffs recently, and possibly the same with Martin given the incoming merger

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