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Based on the new city you want to be in. Go. That’s the conversation in a year with the next agency you want to work at. And it’s a title and pay bump.
Take it.
I once took a job where I was offered a lot more than my (beloved) current employer could offer. I didn’t like the sound of the job, but figured why not. The job itself was meh, but I ended up with the most amazing boss and mentor, and learned a ton.
In your case - you’re working to live, right? Take the job because it’s an avenue to living where you want, at a salary / title that you’re after. It’s a bummer to take a step back creatively, but you can always change jobs if it becomes too deadening.
I did this to move to NYC. Job turned out better than expected, and I made contacts in the city I wouldn’t have otherwise.
Ultimately those contacts led me to a new job (~2 years later). Got to work at a so-so place, but also got to make a lot of mistakes/grew without a big fear of failure, meet people my age who became my first friend group, and be in the city I dreamed of. One of my bosses there is still one of my favorite mentors to this day.
It started an entire career trajectory better than I imagined.
In short: do it
Appreciate it, y’all. I have a hard time knowing what the right move is and it’s great to get some other perspectives on it—especially from people who have been through a similar thing.
As a creative you can go anywhere as long as you have two things.
1) good people to learn from
2) good opportunities
Doesn’t matter what name is on the door or the city you’re in. If you have those two things, then you can progress your career.
Do ittttt
In the long run it could be harmful. Just be careful. And good luck !
As harmful as not doing it.
What city?
NY
Do it. I did it and have had no regrets. I’ve increased my salary 4x since moving and learned a lot from the company, even during times when I didn’t enjoy the work. The skills I learned set me up for my next opportunity.