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So- we run Dynamic Creative Optimization (DCO) for our clients display ads in a feed and corresponding google sheet via Google DoubleClick. My q is- does anyone know what systems out there allow for creating a template that will automatically pull a product image from say Target.com and automatically building the ad & copy without manually making 1000 ads via row for row in the google sheet? I know this is possible but curious if Sizmek or Flashtalking are more common in this type of creative development.
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To my knowledge, it's nonexistent. And we're not hiring currently. Too bad, because I know a few people looking for work right now and would love to help them out while getting a bonus myself.
Bowl Leader
Managers aren’t eligible for the bonus here. I was just trying to help some people.
We don't have a referral program, but I did ask my friend about his. He recommended me and I never got an interview, but I just took that as time to start working on my portfolio.
Referrals don’t seem to go as far as they used to. Taking the bonus program out of the mix, I’ve been on both sides over the past few years, and it doesn’t mean what it used to.
It still might have put them on top, with how competitive positions can be, though, it’s just tough all around. I will still help to refer people, but I will just try to set expectations. For myself and them.
As a candidate, I've landed interviews in part thanks to referrals outside the official system - old fashioned word of mouth and email. But none of the official referrals in the system made any traction. So I wonder who those go to, and how they balance those against the flood of applications.
Bowl Leader
Good point. I still think networking is key, so I wish I could at least get them to an interview like you.
Subject Expert
We have one, but it’s a joke. I think after my last referral I cleared about $100 post taxes.
I previously worked for Accenture Song and cleared over $25k one year in referrals when they were on growth mode. So there are good referral programs out there.
Mentor
As someone ready to make a move any companies still have a referral system worth noting?