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So total headcount of the entire department is 10. Equivalent to an SVP at a large agency. Low 200s.
Helpful, thank you!
Headcount ? 10 people vs 100 isn’t the same.
Chief
More importantly - how much media are you buying per year? Your salary should really be based on that.
yes and no…to some extent depends on the type of media being bought and commission.
Brand TV can overinflate the level of effort of involved. I worked on a large bank that had $100 million in brand TV spend - took 3 people to manage it.
How big is the whole agency and are you with a holding company? Are you just a media agency or full service?
Full service in boston, 40 total people - and we are part of a holding company that’s approx. 1k
9 direct reports