Account Managers. If you are the client’s day to day, can you list out your roles and responsibilities? I’m working with PR, and these account people are the absolute WORST. Help.

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Posting as :
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PR. Not even once.

Not helpful, SCW1.

Hey! Can you be more specific? Are you asking how we build a client relationship or manage a specific campaign?

Both. And I’m not really asking “how” I’m asking “what are” your roles and responsibilities? Is my assumption and perception wrong? Or is there a way I can help the PR account side understand the R&R of marketing work? The way some handle the client and communicate with the client is so vastly different from the traditional ad side.

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