I work for a brand with a long history and am curious.
For those of you working with legacy brands, how do you approach keeping brand traditions alive while continuing to evolve and modernize the voice for Gen Z audiences?
I would love to hear how others balance that!

Anyone from the states did a deployment here through work? Any advise on how to go about it?

What’s it like in these SF Bay tech companies ? With the crazy benefits and high pay ? Any tax folks here can shed light on difference between that and PA?

How did you find out what you want in life? Feeling lost mid-career..

What’s BMB like to work at?

Strategy is so weird. If you do your job right, you simplify complex things to the point that anyone can feel like an expert.
That's when the danger begins...

Can anyone let me know the benefits at Accenture?

Accepted an offer but the recruiter disappeared before sending me the list of benefits he promised to send, so was curious to see what those are at the moment!

The offer only lists that benefits are changeable, and you receive current ones so they aren't clearly defined)

I’m looking into cyro banks to bank my eggs for long term storage. Has anyone had any experience with California Cyrobank, Reprotech, or Fairfax Cyrobank?

Going to Costa Rica in March. Plan to go from San Jose > La Fortuna > Monteverde > San Jose. Is car rental the best option? How easy is it to drive around there? Thanks.

Any thoughts on moving from Chicago to LA? Any advice on going brand side there?

Juicy news. Kolkata AC. My RL told that he will schedule a catch-up today/tomorrow to discuss year end ratings. RL have received the performance ratings

This is the thread to boast about a creative deal that you made by using leverage and/or collateral.

Bonuses aren't a thing in Siingapore?

Type of work in Deloitte ops transformation in health care. Is it just tech?

How much UBS offers for 8+ years of exp. With counter offer of 23lpa. Kindly help.

Hey fishes, what is the in hand salary in PWC India for 9lpa fixed salary?

What is the salary for Cloud expert in Government at PwC and anyone can tell about their experience in this role.

Do we have to sign a bond if PWC buys out an employee from the previous company?

Best questions to ask your future boss in a job interview? In general and specifically for someone leaving agency life to go in-house.

Does anyone have any recommendations for a multitouch attribution setup in HubSpot?

Hi so I need help. I currently work to bring clients into the company i work at for web design, social media management, and brand strategy. I also do this as feeelance on the side, so where do I draw the line between who I refer to the company I work for or who I personally do freelance for? I don’t want to short out the company I work for but also love freelance and am more than capable of the work.

I’m job searching right now and applied for a job I was a little overqualified for just to shoot my shot and get my foot in the door with a great brand. The hiring mgr took the time to email me to tell me I was overqualified and offered to help me get connected to his network. He’s been so kind and helpful and I’m kind of in shock at his generosity. Even if an offer doesn’t come from it, is it weird if I send him a Starbucks gift card or something as a thank you? What’s appropriate?

I’m interviewing for a job and am in the third and final round. I have to develop a strategy based off of a case study and then do a 30 minute presentation to a panel of people. I haven’t ever done this before. Does anyone have any advice or best practices for this?

First off - thanks for any help!

After doing freelance for the last two years, I’ve decided to go back to the corporate world. I’ve been applying a ton of places but keep getting turned down immediately - not even a first interview and I can’t figure out why.

I feel like I have a lot of good accolades as far as awards, a graduate certificate program board I’m on, really good stats from my previous work, etc.

I have 7 years experience. Are people looking for someone w/ less experience/cheaper?

I’m still in the entry levels of digital marketing and I’m looking to expand my skills. What would you suggest to get certified in or skills / programs to learn.

Hi all, I have started my search for my next position as my current one is at a dead end! Anyone is looking or know of someone looking for a digital marketing and communication manager/director? I have over 7 yoe and have developed departments for my employers from scratch. Can discuss it further if you like.
Would appreciate any suggestions.

Currently I’m working as a junior front-end developer building and designing emails/ landing pages. I like what i do right now tho, i feel more passionate about analyzing things, coming up with new ideas/ strategies. So i’m thinking to develop my career as a Digital marketer who can design/ code in 5 years. Digital marketing is so broad, dont know where to start. I have a little experience in Google analytics & Marketo. Any recommendations or advice ? Thank you!

I love when people use a QR code. When already in a digital channel like social. Where I’m on my phone.

Hi, I am pursuing my MBA. Have zero experience in digital marketing but is keen on learning the ropes of the trade. Looking to spend 8-10 hrs weekly on building the skills. How can I start? Pay is not a concern. Looking to build skills. Please advice.

What tools do you use for quarterly brand trackers? I’d like to do a survey for my customers to measure brand sentiment. Are there better tools than Google Form?

I have worked in marketing for about 6-7 years. First few years were in social media management. My goal is to work at a big tech company.

I’ve heard mixed results about the ROI of earning an MBA. My near future goal is to move into a Marketing Director (or senior manager) role.

1) How much does Google, Amazon, Microsoft, etc. value MBAs in the hiring process?

2) Anyone currently working at the companies above with only a BBA?

Current situation: Marketing Manager, 90k, NYC.

CTR, contracts and department overhaul

our marketing dept is undergoing a complete overhaul. under old leadership, a $75k 12-mo contract was signed to a marketing group that handles our SEO, blog and everything Google Ads. All things I can and am in training to do. Current CTRs on G ads seem pitiful at no more than 0.75%. My meta ads coast around 4-6%. During this overhaul, would it be wise to not renew our contract, and negotiate for me to take over these roles and leverage a raise?

Do you agree or disagree that email marketing is still king?

Looking for some trusted voices and resources. Who do you follow for D2C Customer Engagement & lifetime value?

Any media buyers out there seeking order confirmation inventory at retail? I have a few new opportunities coming available in May/June.

Hi all, looking for a referral for product marketing or social media at Microsoft, can anyone help me out?

What makes a great agency environment (aka, culture)? Having worked in several, it almost sounds like an oxymoron. But if YOU were in charge, what would you do to provide a great employee environment?

I’m interviewing for a start up and the role sounds interesting. Usually for the “test” part of the interview I’ve had to analyze data. This company wants me to develop a growth strategy that outlines key initiatives for growth, different opportunities, experiments I’d run, KPIs, and working cross-functionally.

Is this a lot for an interview?

I’m a little afraid of doing all this work to then just have them take my ideas and not hire me.