Strategy is so weird. If you do your job right, you simplify complex things to the point that anyone can feel like an expert.
That's when the danger begins...

likefunnysmart
Posting as :
works at
You are currently posting as works at

I actually disagree. You simplify things to the point where people wish they had thought of it themselves. Which is deceptively hard.

like

Think of it as shaping decisions. You’re not dumbing it down. You’re just focusing on what matters and ignoring the rest.

Reducing complexity is enormously difficult. Look at the iPhone. It seems so obvious and simple now, but designing it to that level of simplicity was outrageously difficult.

Simplicity is super hard - deceptively hard.

And good creatives appreciate that

like

A simpler way of stating it is simplicity for simplicity’s sake is easy. Effective simplicity is an art

like

another perspective is that your job is NOT to simplify. as strategists we should uncover a problem to solve and instigate solutions. Many of the categories and businesses we work in are not simple and people’s lives are anything but simple. don’t simplify, generate empathy and inspire ideas.

likefunny

100%

like

@GSD1

Post Photo
like

Yep

It's even worse in media.

That’s also the beauty of it

This was literally just me complaining that I educated a group on a space so well that they felt they no longer needed me after. (Though, they later told others they literally couldn't have done it without me.)
It's NOT that deep. It was frustration.

Related Posts

I’m currently a third year in my small firm’s life sciences team. I’m not really stimulated by the work and although they say they have a lot of work, they’re not good at managing workload. I haven’t had much work on my plate even after asking many times for more than six months. I’m ready to move to a larger law firm. However, I am concerned how I’ll manage the workload as a mom to a toddler. The good thing about my firm is that they’re flexible with hours. Anyone have experience balancing?

like

Larsen & Toubro I have shared the document last week for HR discussion but still no response from HR.
I have only 7 days left in my notice period.
I have called multiple times but now she is not picking up the call.
What should i do?Larsen & Toubro Infotech Larsen & Toubro

like

Hey Everyone,

Any idea on how is the Job market for Power Platform (power bi + power apps) technologies in Canada??

My company is trying to retain me by saying they will file for Canada visa. Is it a trap like assuring h1b for usa ?

How long it takes for Canada Visa ? And what are the chances for getting work visa for Canada?

What type of drug test are they going to do?

How much would you pay per hour to have an attorney draft motions and briefs?

Have you seen an upswing in same sex dissolution matters in your area? If so are you in metropolitan or suburban location?

like

Family Law Software? Pros and cons?

like

What is your hours worked to hours billed ratio?

like

Currently in audit and want to switch to transaction services. I’m a senior now and an offer from accounting advisory just came in. I tried applying to TAS but no returns from it. Will it be easier to switch to TAS from accounting advisory?

like

Anyone part of F45 or close side red franchise opportunity with them ?

like

I don’t get it: Why would anyone invest, for example, in a 6% dividend yield etf with a 0.50% ER (ie EMHY) instead of a 9% dividend yield etf with a 2.5 ER (ie YYY)? Wouldn’t you still be getting better results with the expensive one?

like

I want to buy a Rolex explorer 1. Should I buy it used for around $9,500? Or someone try to wait for the AD which who knows when it’ll be. I’m a bit hesitant to buy a used Rolex. Is buying used from a reputable source risky?

like

Jeff Benjamin sup?

funnylike

Have a blessed day.

Post Photo
like

Hi fishes,

Teksystem - (client - flipkart) 16LPA fixed
Aditi consulting - (client - Tmobile) 18.5LPA fixed

Which is the best to go with?

like

“Who cares if it doesn’t work! You have to sell the vision!”

likefunnyuplifting

Hi everyone. I’ve recently purchased a Rolex and looking to get it insured. Can anyone provide recs for good jewelry insurers? TIA

like

Hey guys, I have the first short 15-minutes call with a product guy from Hugging Face today wherein he is likely going to take a guess at what roles I could be suitable for. I had applied for Post-Sale Machine Learning solutions Engineer. Is there anyone who’s gone through the process for a similar role at similar organisations or best case scenario would be if anyone has gone through the process with HF.
I have been working for a year and am doubtful if I’m mature enough for the role. Help lol

like

Additional Posts in Strategy & Planning

Have any strategists made the move over to consulting or client-side as a brand manager? Curious about your experience/why you made the move...

like

Thinking of switching to marketing at a non profit or university comms role. Any skills I need to get under@my belt before starting to apply or do you think there’s enough overlap to just learn on the job (quietly) thank you :)

like

Amazon should act as Santa during the holidays and deliver one gift fully wrapped from your wish list for free every year to everyone with Prime just to say thank you for choosing us. Bad idea or good

like

Is associate and junior the same? If not, what's the difference?

like

Thoughts on VCCP London for strategy?

like

Starting to think about making the switch from agency to brand side. Any tips from strategists who have already made the jump? And is there a level at which it makes the most sense (i.e. should I wait until I make Director and then make the switch, or does it not really matter)?

like

Can anyone recommend a good headhunter that has experience in placing agency strategists on the client side (not just agency only)?

likehelpful

I’m a senior planner leading one brand and there’s a new strategist on the team working on a sister brand. They’ve been asking for every strategy deck I’ve made on that brand as an example to go by to inform the thinking/flow on the sister brand. Also because I mentioned it went well with client when they ask. All for sharing thinking w/ the team & I know we feel imposter syndrome to varying degrees, but I also feel like it’s good for planners to find their own voice/style/flow. Thoughts?

like

What do you expect from a junior strategist versus a strategist? How long do you expect a college graduate to be a junior strategist?

like

Does anyone have a good lead on where to find research backed customer journeys? Either generic for an industry (like restaurant) or for major players in an industry (like chili's). I am fairly new to planning, and this keeps coming up as something and that would be helpful.
Thank you!

like

Salary range for a Strategist (mid level) in NYC?

like

Are cover letters needed for non-creative (media buying, planning, or strategy) jobs?

like

How are salaries in Montreal for planners?

like

Who hires junior strategists? Where should I start looking? I’m loving my planning internship right now, but I want to apply elsewhere in case I don’t get an offer, but I’m not seeing anything open.

like

Anyone have any good diversity training resources?

like

Trying to leave agency life, but unsure of where to go next. Any successful transitions? Where did you go?

like

Has anyone ever worked with Mark Pollard or Julian Cole? Are they as great as they seem?

likefunny

What’s fair pay at a big NYC agency as a new AD?

(Strategic/brand planning) Making the move from Associate Director to Director: what do you consider the major differences between the two posts? Responsibilities, expectations, qualifications, etc.

like

anyone know which agencies are hiring strategists? job market is supposed to be hot, but not seeing too many job listings on the usual spots (LI, Indeed, etc)

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal