I’m a strategy consultant in a brand/design firm, specialising in traditional branding, innovation and experiences. Was wondering about avenues to join Big 4 or even MBB as an experienced hire to work in consumer branding/innovation. Can I go in as a specialist? Would I need an MBA on top of my business undergrad?

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MBA is certainly not a requirement. You may have to take a lower-tier role (like the specialist you mentioned), but certainly possible. The most difficult part about those companies is just getting your resume in front of a human. Hopefully you can leverage someone within your network.

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