I’m at a small full service litigation firm. Over the last 1.5 years I’ve started doing PI work and have had a lot of success. I’m the only attorney at the firm who does this. My firm has said we could talk about growing my PI practice. Does anyone have a good resource for lead generation/marketing for an attorney in my position?

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My clients to this point have just been people who know the firm and call. I started doing this work bc we were turning away good cases. I found out I really like the work. I only have about 5 PI cases at a time and the rest of my work is billable work for other clients. I’d like to have more of my work be PI, but we’ll need some type of lead generation/marketing.

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