I’m looking to get into a Producer role after years of experience in Ad Operations and Campaign Management. Any ideas how to make that transition? Any suggestions would be great!

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Best advice I can give is to leverage any and all relationships you have. Try to network within your company to get in front of people who can help with the transition or even consider you for a Producer role within your company.

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Do you know the video/audio production world?

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Unfortunately not in the video/audio production side. More like creative or Display side

Thanks Leo for your advice!

I transitioned from campaign manger in ad ops to producer. A few tips: Try working with recruiters. Seek out recruiters who specifically work with creatives. I’d seek a digital producer role first because this seems like the best role that fits your background and then you get get on other types of projects on the job to widen your experience. Update your resume and emphasize your ability to create scopes, timelines, working with vendors, managing teams, prioritizing methods, software you use to get things done. Be aware that some producer roles (specifically in digital) are more project management or a hybrid of producing and PM’ing.

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