I’m seeing more UX/UI job listings in comparison to AD/SAD. Are UX folks just going to start absorbing creative roles?

likehelpful
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It’s the other way around at my agency. Art has absorbed UX. We don’t even have a full-time UX department. Just random freelancers that are so subpar & lazy we can’t justify them burning 6 weeks on wireframes & taking 2 business days to get ahold of each time we need clarification.

A GOOD UX person is absolutely worth it. Unfortunately in my experience, the market is oversaturated with lots of bad ones.

likehelpful

Once you work with a good UX professional on a digital project you’ll realize how behind advertising is in both process and skillset. It’s unbelievable

like

i've seen it in agencies and don't love it b/c, like dev, every UX team seems precious and incapable of critical thinking or is obsessed with UX best practices that don't fit what pharma clients want.

if they're going to take over for art, i shouldn't have to hold their hand with prescriptive markup in every route.

like

The industry 100% needs UX designers to keep up with how digital products are made these days. In my experience it’s best to have them directly integrated into the creative team for the best results. A good hybrid PD/AD is worth their weight in gold

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