Is it hard to get into Salesforce? Big 4 consultant with 10 yoe, mostly in ERP/CRM implementation and program/project management, have Salesforce Admin cert but not much hands on experience due to mostly management exp, looking into Director TPM roles - should I apply? Or should I wait until I somehow gain more hands on SF experience?

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Try volunteering an implementation for a nonprofit to accrue that experience and get a better feeling of what is similar to/different from other software you have implemented in the past.

Salesforce is not rocket science. But there are enough situations with alternative approaches to do the same, out of which one is optimal and the rest are abysmally mediocre, that a manager with *some* minimal architectural knowledge is a success factor for any project.

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