Recent Apple ads are getting from bad to worse. Clearly the entire creative department needs a new OS update. Is OS Tor overstaying its welcome?

likefunny
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Honestly, I’d shell out cash just to see the peak smugness you definitely hit after dropping ‘OS Tor’ like it was a mic.

likefunny

Burn Pro

funnylike

You’re right it’s not all on Tor, TBWA\MAL is part of the crap.

likefunny

The work under Tor was never that good. He was just one of the only ones making high profile, expensive ads about products during a period where everyone else was making everything about purpose. Now that people have stopped making everything about purpose, the apple ads feel less special.

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Okay so? 🤷‍♂️

On the with Show was great. Detectives was great. Star Wars. Underdogs. Tractor. Lizard. All great. And all spots you'd kill to have in your books.

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How does having an acd title undermine their opinion? For all we know you are a junior creative.

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Some of them were good. But definitely not all. And I certainly don’t use most people in the industry to get a read on quality. Award shows have become unreliable vote trading nightmares and our trade journalists have lost almost all their integrity by this point.

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And grey is known for creative excellence.

funny

“Honey wake up, we found another one of those ‘But her emails’ people.”

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