If you could change one thing about the ad agency culture, what would it be?

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Spineless account people that just say yes or creatives with egos they don't deserve.

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People being proud of their (and their team's) 80 weeks and not having a life. This is not a startup.

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The stigma that creativity can only come from creatives.

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Clients trying to squeeze every last bit out of you under short timelines and no budget.

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Using qualitative research to "pick a winner" rather than info the work to make it better.

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@LB 💯💯💯💯💯

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Walls. We need walls.

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The politics.

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Dumb idiots leading and calling the shots bringing everything to shit

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Director, thank you

LB said it perfectly

So basically you all want to change everything about the industry. Let's chuck it and start over from scratch.

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If the open office concept is so great for collaboration why does everyone wear gigantic noise cancelling headphones to try to ignore everyone around them?

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