So Ogilvy laid off one CCO to hire two entry level types from BBDO? They must’ve been paid lesser than a woman.

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These guys have way more experience to create a culture of winning business and winning awards than anyone that had the CCO title at Ogilvy NY in the past 10 years.

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These guys are two of the best creative leaders in the industry.

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I don’t think it’s the case.

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Whoever these guys are, I hope they’re up for the job. Ogilvy has hired a million CCO’s recently and none have been able to get that place turned around.

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Is it simply down to CCOs though? Looks like they will need to clear house.

“Entry Level Types”? They’re massive creatives

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Zero CCO years under their belts, that’s what I meant. Compared to those before.

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Elaborate on “entry level types.” I have a feeling I know what you were getting at, but I don’t like to assume the worst in people.

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Glad I didn’t assume. Still though, every C-level has to get their start somehow.

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Was the previous CCO fired to make way for the new guys?

The CCO was lazy and just collecting a paycheck. Gotta be aggressive to survive in this industry.

Good to know. Tell us more.

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