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Weird, creative directors are all of that too. But also “producer handholders.”
I bet if you asked account or strategy, they’d also say they are all those things. How are we all doing all the things???? And yet things still get killed for the dumbest reasons?????
“producer handholder” LOL
producers have to remind creatives what the timeline and budget is, not just once, not just in the beginning stages but repeatedly for the entirety of the project, what a triple bidding process involves at the start of every job, explain nicely why a director does not like your idea and has passed, over and over again again every single project.
talk to me more about producer hand holding. please.
Yes. You also forgot “Crybabies” on that list.
Producer 2, it sounds like you’re trying to reach for some conflict, and I’m not about it. I hope the holidays bring you some positivity.
create team handholders is too real.
Was going to say, this is partly due to training and mentoring being nonexistent anymore
Everyone is expected to do more, take on multiple roles and responsibilities in less time for the same title and salary. That’s not unique to production, I think we’re all feeling like circus performers. I definitely don’t like or agree with it but it affects us all.
It will continue until you say "no". Until most people are willing to say "no". Problem right now is that most people dont have the backbone to stand up for themselves or leave a job they are unsatisfied with.
We all overlap to be honest! Especially, if we’re freelancing. Project Manager, Account Manager, Agency & Client Producer. Double check & kicking back briefs. Client side usually means you have dual responsibilities & ghost titles! Except we do it between 9-5. 👀😆