Two questions...

1) Anyone pivoted out of one field of PR (ie. Talent) and into another (ie. Brands/Events/Fundraising, etc.)?

2) How do I explain to companies that I don't have a portfolio like someone who worked in Brands? All my previous clients were celebrities so no "campaigns" aside from what was done in tandem with production, and any previous materials are under lock-down with the previous company (due to confidentiality/NDA's re: client base).

Would love some insight, please.

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Pivoting between PR fields is possible, but it does require some strategy. I would emphasize your transferable skills rather than specific past campaigns. Since you’ve managed high-profile clients, highlight skills such as crisis management, stakeholder coordination, and relationship building. If confidentiality or NDAs limit what you can share, focus on metrics, outcomes, and other transferable skills that demonstrate your impact.

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Thank you.

Tough to measure things like social media metrics, as we didn't handle their personal social accounts.

We were moreso acting as the first points of contact between our clients and PR teams at Apple TV+, Netflix, Amazon, Paramount, etc. for professional projects (ie. Film, TV, etc.), while simultaneously arranging press appearances in support of those campaigns.

Not negating your suggestion, so much as curious as to how you might "show your work" in that case, since it was less of an individual effort, and more "one limb of a multi-armed Kraken" approach.

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Make up a company and write a press release. Just be sure to label as such. They want to see your writing. You can make up social posts, creative briefs, marketing materials, etc. This is probably your best bet. Once you're hired somewhere, start saving your work.

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"under lockdown" can sometimes be anonymized pretty easily by redacting specific names, dates, location, etc.

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