Were agencies that didn’t make the A-List outbid by the winning ones?

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Posting as :
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Yes

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That's not how that works at all. Yes, you pay to submit, but ultimately, the best PR and most believable story makes the list.

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Correct

Pay to play

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I guess it’s not a bad thing to have the place you work at make the A-List. But unless you own the agency, it doesn’t really matter.

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Placement, and better placement, in exchange for yearly ad packages at a variety of price points. Editorial claims to have no knowledge of what’s happening, but sales and management certainly do.

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