Working with clients who know nothing about advertising is so frustrating. They literally can't tell the difference between a PDF, working file, comp, image, etc. One of my clients just sent a PDF as a final file to a publisher instead of the final image. 😅

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Posting as :
works at
You are currently posting as works at

I’m working with clients who are from the ad world and they can’t even send me working files that I can use. 🤷🏻‍♂️

funny

#ThisIsWhyWeCantHaveNiceThings

funny

If it wasn’t for clients I’d love this job.

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Reminder bc creatives tend to forget 🤡

In their defense, some print pubs use the high-res PDF as final asset

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