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A community for anyone in Product Marketing to chat, share, and connect
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I'm really intrigued by product marketing, and I think I would be very good at it. What skills or experiences do you find most valuable in someone transitioning into product marketing from a diffe… more

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Is it just me, or is Krispy Kreme dying in the US? Meanwhile in other countries, it is doing the best product marketing and coming up with the cutest ideas to attract customers. The only place in my neighborhood with any KK is my supermarket but I don't want to get them cold and boxed. They're hands down my favorite donuts! Does anybody here know why it is this way?

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Has anyone interviewed at Block/Square/Cash App? I’ve been told it’s a 6 step interview process, but I’m concerned that it’s 3 weeks between the recruiter screen to HM interview… is this normal?

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Identify agro products that can be developed for export.

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Hello! CD’s on beauty and hair accounts- When you are hiring Directors/ Photographers what are some of your biggest challenges when it comes to creative/delivery expectations?

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I’m Content Marketing Manager at BESTIN, where I leverage storytelling and data-driven insights to position our woodworking and laser machine solutions as industry benchmarks.https://www.bestingroup.com/more

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It's never made more sense to say that you can market even if you've been given the tiniest space on earth. This is a pretty clever product marketing strategy because not only will eyes fall on it, but the current trend of sharing 'airport tray aesthetics' on social media will get more people to see the branding and have an impression made in their mind. Should brands stop spending on billboards and just move to airport trays? LOL. What are your thoughts?

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hello! i will be transitioning from a lifecycle marketing to product marketing role in a few weeks and would love any tips/advice from all the PMMs out there on things i should do / not do in my first… more

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My husband has a company car for his product marketing-related role, but his company doesn't pay for parking. We live in an HCOL city, and paying for another thing is honestly not easy on us. The … more

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I saw a posting for a senior product marketing manager role and the listing mentioned Salary min: $72.00 Salary max: $91.00. That's a huge difference! How do you position yourself to be on the upp… more

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We are seriously understaffed, and I'm tired of doing about three people's work. I've brought it up with management and my superiors several times, but I just keep getting dismissed and to… more

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How are you supposed to find the time to deeply understand the market and customer needs so you can position the product effectively when everyone cares much more about the team meeting deadlines? It&… more

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Is there a good place to find case study examples or can anyone share over DM? Would be super helpful to see a tangible example. Trying to break into PMM coming from brand marketing/strategy

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Product marketing at its best. I can't remember the last time an OOH marketing stunt had me impressed. But I also don't get to be outdoors and experience such things, so I really only find out about them when they hit my feed. Are there other brands doing crazy things like this? Brilliant concept, but I would be scared to sit here for real haha. What are your thoughts?

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I want to get out of the marketing field for a few reasons. 1) I am burnt out. 2) I want to make more money!!! I have been thinking of a project manager for a construction company. All of my marketing… more

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I was reading a really interesting article about how launching products during a recession is, in a very unobvious way, a strategic time. For low-cost products like snacks, it's because, in tough … more

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Hey everyone! Casual question: What's a product you witnessed the birth or origins of, didn't think much of, and didn't expect to have much growth, but actually had an unbelievable impact … more

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Crumbl somehow always serves! To be completely honest, I don't like their cookies. Especially for cookies that clock in about 800 calories and cost $5 or more per cookie, I don't know how they're still in business. I think it's the way that they get all these celebs and influencers tied into their business. I can't see how else expensive, not-so-great cookies fly in this economy. Thoughts?

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Is the PMM summit in London this June, worth it?
Anyone who’s been there in the past?

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I’m doing some consulting work for a boutique agency that specializes in celebrity x brand campaigns.

Do you have any examples of consumer brand campaigns with a celebrity in them that was done well an… more

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If Google is broken up, do you think Microsoft or a new company will enter the ad space?

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Can anyone help validate if my feeling is real or imagined? The market has dried up in the last few weeks after a flush first quarter of lots of opportunities available.

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What Trump’s new tariff plan taught me about B2B product marketing (lol): even when the product is polarizing, the messaging is crystal clear and tailored to a very specific audience.

Are we trying to… more

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Bumble paying up to $147K for a Senior PMM in Austin or NY.

Hubspot paying up to $160K including bonus for a Senior PMM (remote).

What’s up with these multi-billion dollar companies paying trash salaries for PMM? <… more

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Which company/brand would you recommend?

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I like what Dunkin Donuts did for April Fools (free coffee of any size). What other companies had a wholesome April Fools campaign?

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Is it easier to pivot into pmm if I come from creative agency and may get a job at digital ad account management/sales under a tech company? Or is it ideal to apply for an integrated marketing job fir… more

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Is 100,000-110,000 low for the product marketing manager position for this GovTech company or average?

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In the wake of the UHC CEO’s death has your CEO taken steps to avoid unethical or immoral business practices?

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How’s the consumer PMM job market? I’ve seen roles posted for Meta, Pinterest and other well known names but it’s impossible to get a call back, even with a referral, even if the roles are tangential … more

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Had an interview recently for a B2C PMM role and the recruiter asked which company I think does product marketing well. It made me think! Which products/companies do you admire from a product marketin… more

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I have a PMM interview at Meta and was wondering if anyone had experience with the Loop interviews and could provide advice? Thanks!

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Can no longer see anyone’s name in LinkedIn’s “who’s viewed your profile” feature. Used to be a shortlist of 4-7 names. Now everything’s paywalled. Lame AF.

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How do you feel about companies mandatorily forcing their incoming employees to use Apple? I find it a little weird and tone-deaf, especially in this economy, to expect them to be fluent in iOS for no… more

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So Tesla just got their newest celebrity spokesman m: The President of the United States. Will this marketing campaign be a success or backfire?

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There are rumors that we (Americans) are heading into another recession. What steps are you taking to safeguard your career and finances?

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The job market is tough right now and I am thinking about going back to the company that laid me off last year. Does anyone have advice? Is this a bad idea?

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