Any good resources for making DnA related decks, good terminology to use, etc? On my first project where I’ll need to sell and be “the talker” as opposed to just coding and making dashboards for specific deliverables.

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What is your audience concerned about? What are they trying to improve? Is their priority cost-savings, time-savings, more productive hiring pipelines, boosted sales, diversifying suppliers to plan against to macro supply shortages? There’s different language for all of these scenarios, but the thing that unifies them all is the person in charge of making decisions using your tool needs to know how it will impact their interests. You should care about this because otherwise no one will use your dashboards and you can’t create business value if that’s the reality. If you’re not familiar with the concept of the “So what…” in a presentation, I would recommend exploring it because it will give you good framing for how to think about selling the presentation. Moving from strategy to tech, the biggest gap I see is a misunderstanding that presentations on technical topics need to be technical or in the weeds. They don’t. If you present to business people, it’s a business presentation, if you present to tech folks, it’s a tech presentation, if you present to children, adjust accordingly. Conceptually, I think you should be able to explain your work and sell it to these three groups.

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