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Ah, so that explains why he’s thought leader-ing all over the damn place. He’s even responding to Gary V posts.
Its insanely expensive. If your work can pay for it, go for it. But i think you could make good spec work off of the principles he gives out freely.
2300
I found it to be valuable. I had my work pay for it. Biggest help was being able to q/a him
I will say, his views are very colored by his time with the budgets and clients at WK.
I agree with everyone about the hustle and thought leadership thing. I knew he worked on great stuff but was actually skeptical about the course based on the hard sell approach until I did a few things:
I watched the free stuff he has up. There’s a lot of useful information in there that I already implemented at work and saw results.
I did the live info session that was obviously not live at all but, again, packed with useful information.
I signed up for the 1 on 1 call that was offered at the end of the info session which was a legit call where he, again, shared a lot of useful information.
At that point I got my agency to cover the class. Again, lots of useful stuff and like SCW1 said the live Q+As are super useful because the classes are very much about your mindset and skillset whereas the reality of the job is that someone or something might be getting in the way of good work getting made. The Q+As are where you and a few others can get into dealing with clients, managers, agency politics, etc.
Overall I would recommend it. See if you can write it off or have your work pay for it or something.
Sign up for the newsletter, the webinars come and go. There’s also stuff on their YouTube page and they post often on LinkedIn.
Yes totally worth it! I've done CD Megamachine and Creative Megamachine and found them really valuable and confidence boosting. Depends on your goals but well worth it for professional development IMO.
All that blatant “hustle” for engagement feels so beneath him. I’m a big fan of his work so I don’t think he should have to to associate himself with all those LinkedIn clout-chasers.
i agree, his commenting on other people’s posts is cheesy but if you read the reviews from creatives who have taken his program they seem to think it’s more than worth the price.