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This bowl is just as fun as working here.
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By rewriting our scripts five minutes before the client meeting 😎
This.
Was just thinking about this this week. I was pulled into a project to help out with some last minute ideas as a copywriter and not as a creative leader. It’s been really fun! Trying to find time to sit and think with my other work has been hard but it was great to just look at a brief and ideate and write. Would love to hear how others do it.
By doing the work for your teams because of their lack of talent 🙃
By constantly having to make up for under staffed or overly junior people.
Following.
Mentor
I usually have a few ideas ready to go for when the teams don’t hit the bar. Or to fill in some gaps when we have to present a range.