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At this point in your career, take the $$. I’ve been in experiential, shopper, and big holding agencies on global business. You never know where your career will take you, and you’d be surprised at some of the creative freedom you can have on the fringes. Good luck to you!
Coach
How much does your boss like you? How important are you to the client? Can you take the offer to them and ask them to match? Or are you at a better shop/better client and they won’t match bc it’s from a role at a much lower caliber?
We’ve had a lot of account shuffling recently, so my current “boss” hasn’t worked with me for the longest time. I’ve heard people say that my company typically doesn’t match (but that’s mostly from some people on fishbowl). I’m hesitate to go to them and ask them to match, especially if I’m not sure if I want the other opportunity, but I don’t know if that’s me just being too precautious.
Take the money and look for a new job while you’re there. Assuming you have a good book already. If not then you may need to grind some spec work.
Depends on what you want from your career.
Niche agencies can offer more money but they make it harder to get out of that niche. Rounding out your skill set is great and valuable, as mentioned. But you need to have enough of brand consumer if you want to ever go back to that.
Easy to take the long view when the raise would change things for you, I know.
Valid.