How to deal with 2-3 or more years of gap in advertising?

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“Freelance”

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They def check. Those 3rd party companies don’t mess around.

Show that you’re still connected to culture.

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It depends. What have you been doing?

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Ya I spent hundreds of dollars in some ad competitions but I didn’t win anything.

Say you tried starting your own clothing brand

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You’re better off looking to chatgpt for answers at this point

Mark Zuckerberg is actively moving to bring the advertising industry in-house at Meta by leveraging artificial intelligence to automate the entire ad process-from creative development to targeting and measurement. His vision is that businesses will simply state their objectives and connect their bank accounts, while Meta’s AI generates all ad creatives, targets audiences, analyzes results, and optimizes campaigns, effectively replacing the need for traditional creative agencies and external advertising partners.
This approach, which Zuckerberg calls “infinite creative,” aims to make Meta the one-stop platform for businesses’ advertising needs, fundamentally redefining the industry and posing a direct challenge to agencies and brands that have historically managed creative and strategy themselves. Meta is already seeing significant adoption of its AI ad tools, with over 30% of customers using them to develop creatives and early results showing notable increases in conversion rates

If the lower funnel digital garbage goes to AI, then we’ll just be back where we were circa 2006, just working on higher level assets and activations. Zuckerberg’s AI isn’t going to create award winning experiential or fully integrated campaigns… it’s just going to automate garbage Temu ads for Breeze shoes and CTA’s for beauty products.

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Wtff still the office address is not given 🥲🥲🥲

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How is Dassualt systems India w.r.t Compensation, WLB?

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I'm thinking of directly emailing the founder of a small startup I'd really love to work at. Does this scream "overconfident millennial"? I've never felt this strongly about a company before.

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Tired of this constant grind and constant layoff situation in NYC. Thinking of making the move to LA. Any thoughts? Yay or nay?

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Advice/suggestions please:
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What questions would you ask in the interview phase?
What concerns would you have?
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If you have any insight/two cents you up for sharing to help me out, thank you!

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Thoughts on Geometry global in Chicago?

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What do you do when you have down time at work?

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How’s BBH NY?

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Curious how other people’s brains work.
When you get an activation brief, what’s your process for coming up with a solid idea?

Look for cultural moments that you can adapt? Look through award show books? Scroll YouTube videos until 3am?

I know that every brief and every idea is different, but I’m more interested in the process and what you’re creative routine is to get the wheels turning.

Thanks.

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Just got turned down for a job I really wanted. No interview. I even had a referral, but they didn't even look at my book! Feeling empty and worthless right now. I know I have inherent value as a human being but I am so desperate to succeed and can't seem to catch a break. Just wanted to vent. Thank you for reading.

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Creatives who left for tech. What is it exactly that you do now? Is it still writing or art directing? Or a different creative role? Hearing about people leaving for tech so I want to know what it means exactly aside from the benefits.

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What does this even mean?!

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If you could ask a partner of your firm any question anonymously, what would you ask?

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Do any of u have book recos that give you the low down for digital/social (inclusive of what reporting means ect)? Just joined a team and would like to be proactive since everyone is super busy for

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Crossmedia, any opinions?

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