I don’t ever want to be a CD. It would just be too much stress, pressure, and politics for me to handle. But how do you coast at a senior position forever without looking lazy/unmotivated?

likeuplifting
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Some language that may help you in your quest “I want to be an individual contributor, not a manager.” Many career paths let you focus on one or the other.

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I said the same thing. But then I got tired of just writing all day. And I felt I knew what to do as much (or more) than the people around me. So, things could change.

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Wieden has copywriters with 10 years of experience and award winning work. The Martin Agency has CDs who just make work and don’t manage people. Find the right shop.

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Don’t coast, keep doing what you’re doing. No one can force you to be a CD.

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You can try, but then you have to accept a salary that will never rise above $150k unless you’re consistently winning awards. Most likely you’ll end up freelancing.

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$200k on the side? Do you have any interest in work life balance?

move to france

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I work in France yeah. I do speak French but I work in English.

You find a place supportive of your individual contributor role and that you need a career and have expectations around that decision.

Really not all that different from other career goals.

freelance is ur answer. Ur income becomes unbelievable when you start double booking

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