In retail business with international clients i sometimes face an issue of their POSM that wont fit to be on display.
So my dilemma is:
Im on the run most of the times explaining to them how to design and shape the POSM to be more fitted into display, based on my marketing experience, and visual perspectives.
But the response as always:
THIS IS HOW WE GOT IT FROM OUR HEAD OFFICE IN UK, FRANCE, USA...etc.
So, those ppl abroad are not into our market to know and sense what we have!!!!
🖕

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