In what industries does marketing research/consumer insights drive revenue (and isn’t seen as a cost center)?

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So- we run Dynamic Creative Optimization (DCO) for our clients display ads in a feed and corresponding google sheet via Google DoubleClick. My q is- does anyone know what systems out there allow for creating a template that will automatically pull a product image from say Target.com and automatically building the ad & copy without manually making 1000 ads via row for row in the google sheet? I know this is possible but curious if Sizmek or Flashtalking are more common in this type of creative development.

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Any media buyers out there seeking order confirmation inventory at retail? I have a few new opportunities coming available in May/June.

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What tools do you use for quarterly brand trackers? I’d like to do a survey for my customers to measure brand sentiment. Are there better tools than Google Form?

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Facebook Ads after iOS 14 changes.

I'll share my experience and urge you to share yours:

Since iOS 14 changes, Facebook ads isn't the same anymore. Why?

A. >75% iOS users denied tracking. They are no longer tracked across websites/apps. Facebook lost its edge.
B. Targeting and conversion tracking aren't as effective anymore.
C. Many advertisers have been migrating their budgets from Facebook to Apple and Amazon ads.

What's your experience? Let's all learn.

#FacebookAds

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I have worked in marketing for about 6-7 years. First few years were in social media management. My goal is to work at a big tech company.

I’ve heard mixed results about the ROI of earning an MBA. My near future goal is to move into a Marketing Director (or senior manager) role.

1) How much does Google, Amazon, Microsoft, etc. value MBAs in the hiring process?

2) Anyone currently working at the companies above with only a BBA?

Current situation: Marketing Manager, 90k, NYC.

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HI
Im looking for opportunity in react js. can anyone refer me @Mphasis
Have 4.5+yrs experiences.

TIA

How does AirBnB promote acting ethically amongst its rentals? There are many rentals that skirt their local laws and fail to procure the proper licensing for putting their property in AirBnB. Does AirBnB have any proactive measures in place to ensure all local rental licensing laws are complied with? Is it ethical to be willfully bind of this issue?

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Can I survive on £26,300/yr in Belfast?

What is the Medical Insurance amount provided by the DTICI? And for this, premium will be deducted in the monthly pay? Or it'll be taken care of by the employer itself? Any info regarding health insurance is not provided in the offer letter. So, I'm willing to know about this.
Would anyone please clarify this query.

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My wife reads nearly an entire book per day just in her spare time after work, no exaggeration. I’m amazed by her and wondering what ideas are out there to monetize her skill? Book editing maybe?

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"Oh, sorry to disturb you"

Post Photo
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26/F Toronto, Indian, dangerously independent
Bored of insecure men on dating apps 🤷🏽‍♀️☺️

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hello, in elss is mirrae tax saver good or quant tax plan?

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Welcome to the new bowl designed for early in career individuals

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Would anyone be willing to share their resume with me that includes their experience as a bdr? I’m currently looking for a new job and want to make sure mine will stand out! Any tips on which numbers and percentages to include and how I should word everything would be super helpful. Thanks!

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Private Dog parks are the next wave of service start-ups? I'm so confused

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Does anyone here have a Tesla? Should I do it???...

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Start raising cash family. Take some profits. 4/14 3:51 est

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For any of you real estate investors, what tools or sources did you learn from when getting started. Can’t find a mentor currently so want to find some highly recommended books or videos. If focused on the tri-state area (NY, NJ, Long Island mainly) that would be even better. My hope is to buy and rent out a apartment while also owning a house and house hacking that by renting part of it out. Trying to understand all the steps, traps, and how to find if it’s a good investment.

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Has anyone set up an NY 529 for their kids? Know there’s a 10k tax exemption for NY state taxes, but does anyone know if that per child, or across all children?

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Additional Posts in Partner One

Anyone invest in franchises and in particular has anyone used a company called FranChoice to help you match w a franchise?

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Would you say being a partner is more demanding than being an industry exec?

For those that are home grown (at least 2 levels) into the PPMD level, how has your relationship with juniors that you’ve been close to from the start evolved? Have you had to pull away from them (intentionally or not) or are you just as close? Is the saying “it’s lonely at the top” rung true for you?

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Partners, what are signs/examples that a project’s leadership is prioritizing the clients needs over the team beyond the normal ‘nature of client service’? Is a convo is worth it?

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Partners, what's been the impact to ongoing sales conversations? Do you think we're all screwed for the year?

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If an employee files a complaint about workplace behavior, do you treat them differently? I'm faced with reporting an SM for bullying and finding it near imposible to believe that it won't (cont'd)

How is a Partner’s sales bonus at your firm calculated? Also, what if multiple Partners have connections at the same client when a sale is made? How is the bonus fairly distributed?

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Dear Partners-
Have any of you switched firms to make P? Worth it? Tips? Have always planned to make at my firm, but my firm isn’t keeping up their end of the deal, so I’m job hunting....

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I just took a leadership role in industry after 5 years in advisory (industry hire). Partners, any tips for the transition? What have you seen your clients do well/poorly during big career moves?

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Partners - do recruiters/headhunters ever reach out to you? What types of roles/levels do they reach out for?

When you independently search for other opportunities (if you do), what types of roles do you look for?

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Does the concept of local and high value role exist is Deloitte, Accenture or PWC?... been consulting for 13 yrs

Partners, what is your magic number (in terms of dollars in the bank), after which you intend to retire?

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Just heard FY23 partners at PwC are getting only 40 shares vs.60 last year. Looks like new partners are being shown the middle finger by Tim Ryan in favor of increasing stock price and getting more catalyst hires. Sucks!!

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What are the benefit differences between an equity partner and a non-equity partner (e.g. managing director)?

Joined EY 6months back as a tech consultant. My feedback so far has been great. What should I do to get the company sponsor my mba? I haven’t initiated the talk yet

PwC partners have any comments on the cohort model? A lot of complaints in PwC bowl arising from the disappointing adjustment and the constraints the model has imposed on career growth

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With the CDC releasing new mandates, What are partners seeing from clients? Are they asking for full return to the office? I definitely want to keep staying wfh and not commuting :/

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Exec consisting Slalom for more creative work and more diverse and inclusive culture. Any insight into partner and above admissions/roles/past experiences. Based east coast but not looking for local

For the Partners and really anyone in a leadership position: how do you motivate your people to take initiative? i.e. inferring next steps and taking action without waiting to be explicitly told to

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At Accenture, I feel that 9/ 10 MDs I see are solid business operators/ relationship developers in contrast to true value creation/ thought leadership. I enjoy creating. Ctd...

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