I’ve seen a lot of agencies bring in freelancers for new business work (either production or concept creating). Would you ever consider bringing in a new business consultant or pitch expert?

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An agency I knew brought me in to change their pitch process and lead a pitch. I had a relationship with the MD lasting many years so he (mostly) trusted me. I do think many agencies would benefit from sales leadership consulting. This agency was missing so many of the pitch fundamentals (won the pitch by the way)


At a place with internal politics that hinder the pitch process. I could see this being helpful from an objective POV on how to approach a clients brief and win a large account


Definitely if it’s not already in-house.

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