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Dr A/R
Cr Sales
Dr COGS
Cr A//P (or a media WIP account if prebill)
Sales = COGS so no Revenue recorded
For media invoice If estimate billed
Dr WIP
Cr A/P
I saw the opposite at the top global network that I worked at but it was mostly a creative agency.
Now that I am at a smaller media shop they also only record the fee as revenue
I’m tossing around the idea of changing the method to the one you laid out