Man that TurboTax dancing spot is just....the worst. Sorry but extremely not for me. I like the other “all people are tax people” insight though.

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I’ve found that if you have people dancing to convey joy in a spot, it’s generally because the client/account team has kicked the shit out of the creative team so thoroughly, you’re afraid to literally try to say anything.

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"All People Are Tax People" has a lovely Orwellian ring to it.

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I hate it and I can't stop watching it and I think I might actually like it.

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Although, some people aren’t tax people and avoid paying them all together. 😀

likefunny

And anyone or business with an account in tax havens like the Cayman Islands.

Agree. I like the other spots, just not that dancing one.

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Agree that the dancing one is bad but the insight is great.

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I do love that they included sign language.

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I like it. It’s catchy some of the casting is funny, and you remember what it’s for. The song is stuck in my head.

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I think I’m the only person in the world who genuinely enjoyed that spot

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I also love stupid songs. I’m just a sucker for them.

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Lol it was my favorite. The only spot that made a sb party of 13 people shut up and watch

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I got a kick out of it. I think singing and dancing is tough to pull off in a spot but I thought they executed it well.

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I love the line and am honestly mesmerized by the cringey dancing.

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Same

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I think it’s the jingle that killed it for me. Agree that the line “all people are tax people” isn’t bad, but there’s a lot more you can do with that than a really annoying jangle

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