What are some of the other major marketing and advertising events that happen on an annual basis? We have the Super Bowl on Sunday, the Grammys just passed. Would the Oscar’s be another? Maybe moments like the Olympics or World Cup. What moments stand out as “valuable” for brands to spend top dollar for advertising and marketing?

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Well, any holiday especially if you’re selling a consumer or retail product so the Christmas season if you sell anything that can be turned pink Valentine’s Day is a good one and the Easter Thanksgiving Halloween so I must say holidays other sporting events aren’t as big as the Super Bowl, but March madness, and the whatever the baseball championship is bring in top dollar

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March Madness is a good one for sure. A lot of attention goes there and I’d be interested to see what advertising dollars look like at that time.

Sports events, for sure. There is a definite cycle of Olympics, World Cup, PGA, NB, etc. culmination events that large swaths of the public still tune in to watch, and agencies pitching creative to match accordingly.

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